the new york times

28 de Maio de 2009

“Enquanto as publicações continuam a brigar com o mercado ou ceder devido a baixos lucros com publicidade, uma delas desponta vendendo não apenas espaço publicitário, mas soluções de marketing aos clientes.”


advertising age

13 de Abril 2009

“Com a VIRTUE, o grupo de mídia VICE ajuda os anunciantes a atingirem a genialidade.”


creat ivity

March 29, 2009

“The major client selling point of VIRTUE, in terms of creating custom content for brands, is that it already has a standing army of writers, photographers, artists and producers making cool stuff of their own, why not use them to tell your brand’s story?”


the guardian

October 2, 2009

“VICE has its own online TV site, VBS, as well as an in-house advertising agency, VIRTUE. In conjunction with VICE editorial staff, VIRTUE develops everything from traditional ad spots to über-hip brand campaigns.”